Blocket | Property
       
     
       
     
Blocket | Property
       
     
Blocket | Property

When Blocket launched their new service “Property” and entered the competition of becoming Sweden’s biggest platform for real estate agents they needed an effective digital campaign to drive it. Even though Blocket is a well-known brand in Sweden carrying a lot of muscle, they were still newcomers on the market – they needed a magic card up their sleeve to attract consumers from the competition. We created an idea based on the most obvious and attractive USP they had – that consumers using Blocket Property got three days head start.

       
     
Property | TVC / Digital